I am starting a used car dealership. What would it take for you to buy a car from me over anyone else?

I am going to start a used car dealership with a friend. We are looking before we open the doors to find out how to get you to buy from us. Lower price, warranty on your car etc. Please help me get you to buy from me! Thanks for your sincerity and sharing with me how to please you. The goal is to get you to come back and tell all that we are the place to go! This is an honest attempt to satisfy every customer. Rich

Responses:

You have the have the cleanest, nicest cars at the lowest prices. That is what we do. We even have them come back for another when you do it this way. Warranties are not worth the paper their written on. Been doing this for 20 years. We do not have to even sell the cars, they sell themselves and we get all the cash without having to finance it either
do not lie. in other words if you are asking $10, 000 for a car and I offer you $9, 000 for it, do not tell me you paid close to or more than $10, 000 for it and would be selling it as a loss, cause we all know you paid $5, 500 for it
Really, I buy a car from a particular dealer if they have the car I want and it is in good condition at a fair price. I will recommend you to others if you did not try to screw me with a ton of extra fees. For example I recommend Basic Car Company in Anaheim CA very highly. No er but fair pricing, he prints a CarFax for you on the spot and only stocks cars in great shape that he would sell to his mother. He is OK with you getting your own financing and plays no tricks to get you to buy. Offers a 30 day 50 / 50 powertrain warranty on all vehicles. All vehicles are under $10, 000
rich you are doomed / if you try to satisfy every one you will go down in flames / buy decent stuff and price to make a profit and expenses / you are not going to be able to please everybody and even though you try your damdest it aint happening / i was a used car dlr for 12 years and i did good and i would still be doing it if they did not sell the building / i moved to a new spot and had people following me to buy / now get this / even people that would at the first purchase give me a really bad time and i mean a real bad time / so bad that i would have run over them if i could came back when i moved! sooooooooooooooo who knows / just go and develope a good system for selling and if you can not make it with a customer just smile and do not worry and do NOT get carried away / SET a limit and stick to it
I used to sell cars. People want what they can not afford most of the time. They need direction in - line with their budget. Whatever they are looking for, it's best to give them solid cars that last. Know the car you're selling and tell them what it needs. Figure the cost of repairs and add it into the price so you do not get burned. Sure you will have the hoopty cars but they sell too. Honesty is the best policy when dealing with auto sales. They already think you're a bunch of shyster's anyway and when they are told the truth about their trade or what they can afford or what the car needs, then you will get satisfied customers that will return and tell their friends. It do not matter what kind of advertising you got, word of mouth will either make you or break you. The thing I always asked my potential customers is what can I do to put you into a car today? Find out what they got to spend, who it's for, and how you can be of service to them. Get a decent aftermarket warranty company. STAY AWAY FROM PENN WARRANTIES! What ever they're buying from you, hire a good detail guy and make it look the best before they drive it off your lot. A lot of stuff huh? Car sales is a brutal business but if you treat people fair and give them something they will enjoy driving, then you got customers. It will take time to get a good customer base but hang in there. whew!
Really bad time for 2 newbies to open a car lot. Experienced dealers have been dropping like flys. You have no experience. I hope you have bought & sold at least a dozen cars prior to now or you really are doomed. If you can not make money without a lot, you sure can not make money with one

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